Sellers and Real Estate Agents Top 10 Mistakes In A Buyers Market Part 2 of 10: Part 1 of 2

Sellers and Real Estate Agents Top 10 Mistakes In A Buyers Market Part 2 of 10

In a Sellers market, ‘For Sale’ signs on your property will inspire home buyers to line up ready to make an offer on your property. You can have the poorest advertising anytime and still have Buyers tracking you down.

What is ‘Poorest Advertising’? When we have to get out of our vehicle and use a magnifying glass just to read your address on the FSBO sign posted at a street corner. Yeah, and your arrow didn’t work, it was a windy day.

Currently, most markets around the Country are a Buyers market and will be for at least the next few years. So, poor and lazy advertising doesn’t really have a place in the current market place. Advertising with only a FSBO sign is like trying to drag race a Model T against a Rocket Car.

Oh, you didn’t know? They gave me a 10 second handicap start before their Top Fuel Dragster was unleashed upon me. I could see the finish line then it was ovah! The Top Fuel Dragster won by a half a car length. Metaphorically speaking, I would have been the FSBO sign and the Dragster would have been the internet.

If you want to really sell Real Estate in a Buyers market then it is time to think Big, REALLY BIG!

Yeah, that’s right TC!

Over 90% of Buyers shop for homes on the internet which means ignorance and laziness isn’t an option for your advertising in a Buyers market.

I am feeling Mistake # 2 will turn into another rant. Then so be it, This Is the http://www.NoHoldsBarredRealEstate.com Blog.

Mistake # 2

Part 1 of 2 or 3!

Poor and false advertising:

Most Sellers and most Listing Agents don’t know how to advertise a property For Sale. If I have offended you with that statement then I DO NOT Apologize, which means you are in the right place at the right time to shed your bad habits and learn the basics of doing it right the first time. And No, the mental recession isn’t an excuse. And Yes, reading what I write will teach you some real-time knowledge to make the most from your properties for sale.

Too many Sellers and Listing Agents under estimate the true power of the internet. They play games with their advertisements as though nobody will know about their poor advertising skills because they are too lazy to learn and do it right the first time. Am I being too blunt? Not yet! Keep reading.

They just may be right about nobody noticing their bad advertising skills, because the Buyers have already CLICKED to the next property for sale. Yep, within 5 Seconds, you just lost a chance from your first wave to sell your property or Listing to a serious approved Buyer searching online. How? Simple, you don’t know what you are doing. Ever hear the phrase “You don’t get a second chance to make a first impression”? That works in advertising too.

The most important thing to always remember is the FIRST time you place an online Ad, especially on the MLS, is the most important time in which the ad will set the stage for the rest of the life of advertising online. Going back to change the asking price, adding and changing information, etc. is too late. This is a Buyers market with no mercy.

For example: When Listing Agents play the Sellers game to get the listing then advertise the property, at least 95% of Sellers lose at least $5,000 off their asking price within the first 24 hours of being advertised online. Yep, that is the power of the internet that most people don’t understand. The first wave of your advertisement is grander than you think and you also just lost 5k from your negotiating position.

The first Ad in the MLS reaches over 100,000 Buyers worldwide within 1 Second. Most of these Buyers will view your advertisement within 24 hours. Over 10,000 Buyers will receive your advertised property in their email box within the first minute. Your MOST IMPORTANT First Waved Advertised Property will be archived and be printed out to show people How to advertise and How not to advertise and used as open discussions in class rooms of schools, colleges, businesses, etc. That is how important your first advertisement of a property For Sale is and how it is so important on the World Wide Web. This paragraph will repeat itself in Part 2 so I can explain the evolution to why and how online Buyers ignore poor advertising in 1/10 of a second without thinking twice.